Who are we?
Company

Hangzhou Keyu Trading Co., Ltd.
The founder team has been deeply engaged in the down industry since 1997. They have personally inspected over 200 farms and established strict “five-step sorting standards”. For more than two decades, they have been dedicated to the trade of down and feather raw materials.Controlling from the source, the company directly purchases high-quality raw materials such as Wanxi white goose down and Northeast duck down, achieving full transparency in the whole process from “farm – sorting – finished product”. It has its own washed down production line, which ensures high loftiness, and holds the special technology for antibacterial and anti-mite treatment.
Company Development History
1997-2022: Founding and Precipitation Period
- In 1997: The founder launched the trade of down and feather raw materials in Xiaoshan, Hangzhou, and established the first batch of cooperative networks with farmers. The cooperative breeding bases are located in places such as Anhui and Northeast China.
- In 2008: Mastered the core technologies of down sorting and washing, and expanded the customer base to cover the whole country.
- In 2016: Built a warehousing center and became a stable raw material supplier for major enterprises.
- In 2022: Cumulatively supplied 3,786 tons of down raw materials and established a supply chain system covering 3 provinces.
2023: Strategic Transformation Period
- Technical Reserve: Cooperated with multiple enterprises to research and develop antibacterial down treatment technology.
- Model Innovation: Launched the design of the dual-track business model of “down raw materials + finished product customization”.
2024: The Official Launch of Hangzhou Keyu Trading Co., Ltd.
- In March: The company completed its registration.
- In June: Owned an independent brand logo and completed the copyright registration at the National Intellectual Property Administration.


Future outlook
2025-2027 Three-Year Sprint Plan
Core Objective: Establish ourselves as a globally trusted partner in the down industry.
Smart Manufacturing: Invest 500,000 yuan in building an intelligent sorting production line, which will boost the efficiency by 40%.
Market Breakthrough:
- Domestic Market: Focus on the high-end segments of the apparel and home textile markets.
- International Market: Enter the international high-end market.
2030 Long-Term Vision
- Become a global high-end down supply chain service provider.
- Establish a full industrial chain ecosystem from breeding, processing to end products.
- Achieve the green production goal of reducing the carbon footprint by 50%.
Message from the Founder
“From collecting feathers with a shoulder pole to establishing a trading platform, the technological means have changed, but our ultimate pursuit of down quality remains the same. Hangzhou Keyu Trading makes every gram of down carry trust and warmth.”
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